The quote-a-minute GM of the New York Yankees made news yet again this week. At a press conference announcing that newly acquired Pedro Feliciano was heading straight to the DL, Brian threw former Yankee manager Joe Torre under the bus. Answering a question about the Yankee organization’s own abuse of their various relievers, he said this:

“If you want to get Joe Torre on the phone, you’ll know that I’m not a hypocrite,” Cashman said before the Yankees’ 6-5 win over the Baltimore Orioles. “I dealt with our pitching coach, I dealt with our manager, and we have new people here that utilize people a certain way now.”

This has led to more speculation about Brian not caring about his future. Taking on the new MLB Vice President of Baseball Ops, the person in charge of on-field discipline, would be something that most GMs would steer clear of if they cared about their job status. Especially given the fact that the two had a very public falling out in recent years. To outside viewers who don’t follow the team closely, it looks like the type of thing an employee does on his way out.

Let’s put a few things on the table to begin. Brian is verbose, and always has been. That’s nothing new. But he used to ramble on in interviews without saying very much that was noteworthy. Now it seems every time the Yanks hold a press conference, Brian steals the show. Things he might have alluded to behind the scenes in the past are now being said on-mike, in front of his bosses. Whether its the way he distanced himself from the Soriano signing, said the Mets “abused” Feliciano, played bad cop in the Derek Jeter negiations, Brian seems to spend a lot of time grabbing headlines.

But is his approach really any different than other Yankee execs? Other members of the Yankee brass are not exactly wilting wallflowers. Recently, Yankee VP Jean Afterman Keith Olbermann after he posted some pictures which appeared to show a Yankee employee flashing signals to the bench. If you do a Google search of “Randy Levine attacks” you’ll come up with numerous stories of him being outspoken about the MLS President, Chuck Greenberg, unauthorized documentaries, the owner of the Brewers, Assemblyman Richard Brodsky, etc, etc. Brian Cashman may talk to the media more than some other Yankee officials, but he is certainly not alone in his outspokenness.

It comes down to the difference in how the Yanks operate now under Hal Stienbrenner as opposed to the way they did under his father George. Hal is very reticent to talk to the media, whereas George embraced it and played the game for all it was worth. Under George, if there was something out there that needed to be addressed, he was going to address it himself and take the criticism that comes with being a lightning rod. Hal’s management style is very different. Since taking control of the team in 2008, he’s done very few interviews, preferring to let his officials deal with the day to day nonsense that follows the Yankees everywhere. A quote from a NY Times profile of Randy Levine as the Yankees new voice was particularly revealing:

No other Yankees executive — not Steinbrenner’s sons, Hal and Hank; Brian Cashman, the general manager; or Lonn Trost, the chief operating officer — is as willfully aggressive.

“Part of Randy likes to fight,” said Hal Steinbrenner, the managing general partner. “He has a history of not backing down. He likes to be the bad cop. I’m the good cop.”

The family has never asked Levine to restrain his style. Hal Steinbrenner said he “absolutely” applauded Levine’s castigations of Assemblyman Richard L. Brodsky, a persistent critic of the stadium’s financing.

From a business perspective, in the new media environment Hal doesn’t need the local newspapers to sell the Yankees the way his father did. The Yanks own the Yes Network, so they can get their message out directly to the public without the media filter mischaracterizing what was said and sensationalizing every misplaced word. As such, when Brian says something that grabs headlines, I don’t think Hal really cares. This team doesn’t run the way it did under George M Steinbrenner III, and we need to get used to it.

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3 Responses to Don’t read too much into Cashman’s comments

  1. Justice Beaver says:

    I think that is just the point. With George around, Cashman was the quiet guy. Now, with Hal, who doesn’t want the spotlight at all, Cashman smartly took the reigns. He throws his foot in his mouth a little and talks about the issues in a deceivingly smart way so Levine and Hank don’t and blab secrets around.

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  2. Duh, Innings! says:

    Hank and Hal should tell Cashman to shut up and focus on doing these four things:

    1. Get Hughes back to being at least a #4 starter which is just fine when you have an ace in Sabathia, a career #3 in Burnett who is pitching like one so far, a serviceable veteran #5 in Garcia, and lots of backup for a #5 in Millwood, Silva, and whoever else.

    2. Get a #2 or #3 starter be it Derek Lowe or whoever if Hughes or whoever can step up and be the #4.

    3. Get Andy Pettitte to come out of retirement.

    4. Call up a second lefty from within like Cisco or get one via trade.

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  3. Duh, Innings! says:

    Girardi is a moron. He takes out Garcia an inning too early. How ’bout Garcia for seven, Chamberlain for the eighth, Mo for the ninth, and giving Soriano a rest? Oh no, Joe Girobot / Roe Botardi can’t deviate from his Starter 6 Joba 7th Sori 8th Mo 9th formula. What if Sori can’t go in the 8th one game or at all (d.l.)? Chamberlain has pitched well enough to get the 8th sometimes.

    He has abused Soriano and you’ve seen the damage already. 3-2 Yankees. Like I said the other day, only Girardi can turn a game the Yankees are cruising along in into a save situation.

    The Yankees have to start playing fundamental baseaball again because they should’ve scored at least a fourth run today for all the leadoff men they’ve put on. They are relying wayyyy too much on the homerun and a byproduct of that is they’re swinging for the fences instead of making contact to move baserunners. Where is the hit and run this year and what happened to the stolen bases? And this team scores early and stops scoring. What is that? Letting up? Someone pull up their runs scored in the first four innings and runs scored in the next four. I eliminate the ninth cuz they don’t always bat in the ninth. This team is total station to station with Martin and Gardner being the exceptions.

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